AI Competitive Intelligence
for Brands That Want to Be Recommended

Rival Cortex tracks which brands ChatGPT, Perplexity, and Gemini recommend in your market. Get AI-powered SWOT analysis, generative engine optimization insights, and a strategic edge over competitors.

40%

of product research

now starts with AI assistants instead of Google

1 in 3

users trust AI picks

and go with whatever brand the AI recommends first

0

visibility for most brands

because they don't know AI is sending customers to competitors

Track Your Brand's Visibility Across ChatGPT, Gemini & Perplexity

Rival Cortex combines AI competitive analysis, generative engine optimization, and strategic intelligence in one platform.

Scan AI responses

We ask AI models the exact questions your customers ask — “best agency in Amsterdam”, “top CRM software” — and track which brands get recommended. You see citation counts, market share percentages, and source URLs.

Research smart keywords

AI doesn't just generate keywords — it searches the web to find what real people search for, scores each keyword by intent, difficulty, and relevance, then suggests ones you missed.

Get a strategy, not a dashboard

The Ghost Strategist agent runs a live SWOT analysis with fresh web research — competitor pricing changes, Reddit sentiment, market shifts — and writes you a CEO memo with specific actions for this week.

How it works

1

Enter your brand + market

Type your brand name, pick a city, and choose your AI model. Takes 10 seconds.

Supports GPT-5, Perplexity Sonar, Claude, and Gemini. English, Portuguese, and Dutch.

2

AI researches your brand with live web search

The model searches the web to build a competitive profile — what you do, who you compete with, how you're positioned.

OpenAI and Perplexity models use real-time web search. You review the research before continuing.

3

Smart keywords are generated with SEO data

AI finds the exact queries your customers type, each scored by search intent (commercial, informational, transactional), difficulty, and relevance.

You can edit, remove, or ask AI to suggest more. Each keyword gets a reasoning note.

4

Competitive analysis runs per keyword

For each keyword, AI searches like your customer would and records which brands get recommended, how many times, and from which sources.

Results stream in real-time. You see progress for each keyword as it's analyzed.

5

Review results + run the Ghost Strategist

See dominance charts, citation tables, and source URLs. Then hit 'Run Agent' for a full SWOT analysis with live market intelligence.

The agent searches for competitor news, pricing changes, and customer sentiment. Saves a Strategic Memo with priority actions.

Ghost Strategist

Your on-demand AI strategy agent

Most tools give you data and leave you to figure out what it means. The Ghost Strategist reads your competitive data, searches the web for the latest moves from your rivals, and writes you a strategic memo.

Example output

“You dominate commercial queries but are invisible in the discovery phase”

While your brand leads in “best [service] in [city]” searches, competitors X and Y own the educational content that drives 60% of the customer journey. Meanwhile, X just dropped their price 30% and Reddit threads are buzzing about it.

Priority actions

1. Create “[your brand] vs [competitor]” comparison content this week

2. Publish 3 how-to articles targeting informational keywords where you're absent

3. Highlight premium support in ads to counter competitor's low-cost positioning

SWOT Analysis

4-quadrant breakdown

Live Web Search

Fresh competitor data

Strategic Memo

CEO-ready insights

Run History

Track changes over time

Everything included

5 AI models
Live web search
SEO keyword scoring
AI keyword suggestions
Dominance charts
Citation tracking
Source URL extraction
SWOT analysis agent
Strategic memos
Per-keyword filtering
CSV & JSON export
3 languages
Team organizations
Role-based access
Bring your own keys
Real-time streaming

Simple pricing, no AI compute costs

You bring your own API keys — so you only pay for features, never for AI usage. Start free, upgrade when you need more.

MonthlyAnnualSave 25%

Explorer

Try AI competitive analysis

Free
Start free
5 analyses / month
10 keywords per analysis
2 AI models (GPT-4.1 + one other)
3 competitors per keyword
1 team member
30-day data retention
Ghost Strategist SWOT
Export (CSV/JSON)
Most popular

Pro

For marketers and SEO professionals

$29/mo

$348/year · billed annually

Get started
50 analyses / month
15 keywords per analysis
All 5 AI models
10 competitors per keyword
5 SWOT reports / month
5 Strategic Memos / month
1 team member, 1 brand
Export CSV & JSON
90-day data retention
Email support

Team

For teams managing multiple brands

$79/mo

$948/year · billed annually

Get started
200 analyses / month
15 keywords per analysis
All 5 AI models
25 competitors per keyword
25 SWOT reports / month
25 Strategic Memos / month
5 team members, 3 brands
Role-based access control
12-month data retention
Email + chat support

Agency

For agencies with multiple clients

$199/mo

$2388/year · billed annually

Get started
Unlimited analyses
15 keywords per analysis
All 5 AI models
Unlimited competitors
Unlimited SWOT reports
Unlimited Strategic Memos
20 team members, 15 brands
Role-based access control
24-month data retention
API access
White-label PDF export
Dedicated support

All plans require your own API keys (OpenAI, Anthropic, Google, or Perplexity). You pay providers directly for AI usage — we never mark it up.

Works with

GPT-5Perplexity SonarClaude SonnetGemini ProGPT-4.1

Frequently Asked Questions

What is Generative Engine Optimization (GEO)?

Generative Engine Optimization (GEO) is the practice of optimizing your brand's visibility in AI-generated responses. Unlike traditional SEO which targets search engine rankings, GEO focuses on how AI models like ChatGPT, Perplexity, and Gemini recommend and cite your brand when users ask for product or service recommendations.

How does Rival Cortex track AI brand recommendations?

Rival Cortex queries AI models with the same questions your potential customers ask — like "best agency in Amsterdam" or "top CRM software". It analyzes which brands get recommended, counts citations, tracks source URLs, and shows your competitive positioning with dominance charts and detailed breakdowns per keyword.

Do I need to provide my own API keys?

Yes, Rival Cortex uses a Bring Your Own Key (BYOK) model. You connect your own API keys from OpenAI, Anthropic, Google, or Perplexity. You pay providers directly for AI usage — we never mark it up. This keeps your costs transparent and our pricing focused on features.

What is the Ghost Strategist?

The Ghost Strategist is an on-demand AI agent that performs a live SWOT analysis. It reads your competitive data, searches the web for the latest competitor moves, pricing changes, and customer sentiment, then writes a Strategic Memo with a headline insight and specific priority actions you can execute this week.

How is this different from SEMrush or Ahrefs?

Traditional SEO tools track how you rank in Google search results. Rival Cortex tracks how AI models recommend your brand. As more people use AI assistants for product research, your visibility in AI-generated answers is becoming as important as your Google ranking. Rival Cortex is the only tool built specifically for this new channel.

What AI models are supported?

Rival Cortex supports GPT-5, GPT-4.1, Perplexity Sonar (with built-in web search), Claude Sonnet, Claude Haiku, Gemini Pro, and Gemini Flash. You can choose different models for different analyses, and OpenAI and Perplexity models include live web search capabilities.

Find out what AI says about you

Bring your own API keys. First analysis takes about 3 minutes.

Get started free